Jiannanchun is the exclusive global baijiu partner of Manchester City Football Club. As City claimed their historic first Treble, Jiannanchun released the Jiannanchun × Man City Treble Commemorative Wine — a heartfelt meeting between Chinese baijiu and one of the world's greatest football clubs, celebrating the champions and sealing the memory.
I. Championship Memories in Sky Blue
The collector's box is dressed in City's iconic sky blue — the color of the Etihad, of the Premier League podium, of a whole city's faith. The bottle itself gleams in silver like a trophy, crowned with a finely crafted blue football on the cap, as if freezing that summer's glory at the mouth of the bottle.
Premier League, FA Cup, Champions League — three trophies, one season, an unprecedented Treble. Jiannanchun sealed the historic moment in this bottle, so that everyone who opens it can raise a glass to the glory.
Exclusive global baijiu partner × first European Cup × Treble coronation — three layers of rarity in one bottle, giving it genuine collectible and commemorative worth. A 'champions' keepsake' for both football fans and baijiu lovers.
II. The Cultural Resonance of Nongxiang and Football
Football is about teamwork; baijiu is about harmony. Football fights to the final whistle; brewing keeps faith until fermentation is complete. At heart, both are teammates of time. The Jiannanchun–Man City partnership brings Chinese baijiu to the world's football fans in a younger, more international light.
The liquid is 52% ABV nongxiang baijiu, crafted from water, sorghum, wheat, rice, glutinous rice, corn and barley through traditional solid-state fermentation, in line with the GB/T 19961 standard — beneath the champion's ceremony lies solid Chinese nongxiang craftsmanship.
Jiannanchun's creative collaborations go far beyond football — from the Sanxingdui 'Bronze Age' series and National Museum zodiac wines to the Man City partnership, Jiannanchun is telling new stories of Chinese baijiu in a language the young understand. The Treble commemorative is the most 'international' stop on that road so far.
For Chinese baijiu, a partnership with a top-flight football club is still a novelty; for City fans, this bottle is an exclusive memory of 'their club × an Eastern touch'. No matter which city you come from or which language you speak, the joy of champions is shared the moment glasses are raised.
III. Two Ways to Open It: Collect or Savor
For Collectors
Put that Treble summer in your cabinet; years later, it is still the medal of that feverish night.
For Gifting
For clients or football buddies — the sky-blue and silver champion design starts conversations and makes a distinctive, stylish gift.
For Toasting
Open it on a big day: first toast the champions, then toast the people beside you — 52° nongxiang in the glass, a burning story in the heart.
Whether you cellar it or pour it, this bottle reminds you: glory deserves to be remembered — and celebrated.
Interested in tasting or ordering? WeChat: +86 186 8275 6100 — tell our wine advisor your occasion and preference, and we will curate the perfect selection for you.
One cup to the champions, one cup to yourself.
